Aberystwyth University

Aberystwyth University

Management Marketing

The management strand of the course covers the fundamental aspects of management: managing people (human resource management); managing money (accounting for managers); managing business information (management information systems) and so on. Whatever the subject of the student's 1st degree, the course gives them an essential grounding in the knowledge base and skill set which today's managers require. The marketing strand equips the student, as a manager, with the key skills they need to commission or carry out national and international market research, to analyse its results, to understand consumer behaviour, and to formulate, execute and monitor a marketing strategy for their business which uses the most effective media for the best consumer targets.

Entry requirements

A good Honours degree in any discipline; references to be available as required; IELTS 6.5 or TOEFL 93 (internet-based).

Course modules

Modules include: financial analysis and decision making; people and organisations; markets consumption and strategy; implementation delivery and development contemporary leadership; marketing for managers.

Assessment methods

The taught part of the course (part 1) is delivered and assessed through lectures, student seminars, practical exercises, case studies, course work and formal examinations. The subsequent successful submission of their research dissertation (part 2) leads to the award of an MSc.

Qualifications

Qualification Study mode Start month Fee Course duration
MSc Full-time September 2016 GBP 11,750 per Year 1 (International) 1 years
MSc Full-time September 2016 GBP 6,000 per Year 1 (Northern Ireland) 1 years
MSc Full-time September 2016 GBP 6,000 per Year 1 (Scotland) 1 years
MSc Full-time September 2016 GBP 6,000 per Year 1 (Wales) 1 years
MSc Full-time September 2016 GBP 6,000 per Year 1 (England) 1 years
MSc Part-time September 2016 GBP 3,000 per Year 1 (England) 2 years
MSc Part-time September 2016 GBP 5,875 per Year 1 (International) 2 years
MSc Part-time September 2016 GBP 3,000 per Year 1 (Northern Ireland) 2 years
MSc Part-time September 2016 GBP 3,000 per Year 1 (Scotland) 2 years
MSc Part-time September 2016 GBP 3,000 per Year 1 (Wales) 2 years

Campus details

Campus name Town Postcode Region Main campus Campus Partner
Penglais Campus Aberystwyth SY23 3AR Wales

Get in touch

Remember to mention TARGETpostgrad when contacting universities.

Key information

Contact: 
School of Management and Business
Telephone number: 
01970 622523