Bournemouth University

Creative Media Arts: Data and Innovation

The MA Creative Media Arts: Data and Innovation is designed to respond directly to your needs as someone with the ambition to build a career in one of the growth sectors in the UK: the creative and cultural industries. The course delivers a unique combination of media art and design methodologies alongside basic management and business analytics, to help you build a successful career or venture within this dynamic sector. The curriculum has been developed in response to important research findings, demonstrating that growth in the wider economy is being driven by a creative sector founded on a fusion between digital technologies, creative practice and the wider arts and humanities. It's what we call the "fusion hypothesis". Drawing extensively on this concept we have developed a programme that brings the cultures of art, technology and enterprise into new and generative combinations. With its emphasis on focused innovation and rapid prototyping the course is unusual in combining a critical media arts perspective with a deep understanding and engagement with the business-led dynamics of the creative industries. The course is delivered in the context of Bournemouth University's world renowned Faculty of Media & Communication, known for its contacts at the heart of the media industry. The programme has been developed and lead by leading practitioners from media art contributing business-led research and development insights from the design sector aimed at developing advanced enterprise and creative projects. The image at the top of this page was taken at the Museo Jumex in Mexico City and features work entitled Squidsoup by Liam Birtles, one of the senior lecturers on this course, just one example of the international reach our team has in this field.

Course modules

Core Units: Collaborative Media and Innovation Labs, Media Theory and Creative Media Arts; a History, Advanced Creative Media and Data Lab, and Research in Practice. Option units (choose one): Master's by Project or Master's by Academic Paper.

Assessment methods

Master's by Project or Master's by Academic Paper.


Qualification Study mode Start month Fee Course duration
MA Full-time September 2017 GBP 14,000 per Whole course (International) 1 Years
MA Full-time September 2017 GBP 7,500 per Whole course (Home/EU) 1 Years

Campus details

Campus name Town Postcode Region Main campus Campus Partner
Talbot Campus BH12 5BB South West

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