Bournemouth University

Bournemouth University

Corporate Communication

Corporate Communication is an all-encompassing term referring to businesses, government bodies and not-for-profit organisations (Non Governmental Organisations), and is increasingly replacing the terms public relations and public affairs in the communication industry. The Faculty of Media and Communication has extensive experience in the research and teaching of corporate communication and public relations, having been one of the first UK universities to launch undergraduate studies in PR in the late 1980s. This course draws on the expertise of academics who are engaged in leading-edge research and consultancy work, and you will benefit from studying in a department with an excellent reputation within the industry, as well as strong links with both the Chartered Institute of Public Relations (CIPR) and the Public Relations Consultants Association (PRCA). This course offers you the opportunity to specialise in a variety of areas of communication management, whilst developing insights into the latest techniques used in communication research, planning and evaluation. A professional 'Boot Camp', with the collaboration of public relations and communication agencies and relevant professional associations, will offer you the opportunity to be embedded within agencies or in-house communication departments for up to two weeks, typically in London. By the end of the challenge, you will be able to draw on real-world experience and will be able to start to develop your professional career, capitalise on networking opportunities and evaluating and planning your own career trajectories.

Entry requirements

A Bachelors Honours degree, 2:1 or above or equivalent in any discipline that includes an element of corporate communication or two years of relevant comprehensive professional experience within the corporate communication/PR/marketing communication industry. If English is not your first language you'll need IELTS 6.5 (Academic) or above.

Course modules

Core units: Analysis & Decision-making in Communication Management, Research Imagination, Strategic Corporate Communication, Crisis Communication, Digital Insights, Integrated Campaign Planning, Professional Boot Camp, and Final Project.

Qualifications

Qualification Study mode Start month Fee Course duration
MA Full-time September 2017 GBP 7,250 per Whole course (Channel Islands) 1 years
MA Full-time September 2017 GBP 7,250 per Whole course (EU) 1 years
MA Full-time September 2017 GBP 7,250 per Whole course (England) 1 years
MA Full-time September 2017 GBP 13,000 per Whole course (International) 1 years
MA Full-time September 2017 GBP 7,250 per Whole course (Northern Ireland) 1 years
MA Full-time September 2017 GBP 7,250 per Whole course (Scotland) 1 years
MA Full-time September 2017 GBP 7,250 per Whole course (Wales) 1 years
MA Part-time September 2017 GBP 7,250 per Whole course (Wales) 2 years
MA Part-time September 2017 GBP 7,250 per Whole course (Channel Islands) 2 years
MA Part-time September 2017 GBP 7,250 per Whole course (EU) 2 years
MA Part-time September 2017 GBP 7,250 per Whole course (England) 2 years
MA Part-time September 2017 GBP 13,000 per Whole course (International) 2 years
MA Part-time September 2017 GBP 7,250 per Whole course (Northern Ireland) 2 years
MA Part-time September 2017 GBP 7,250 per Whole course (Scotland) 2 years

Campus details

Campus name Town Postcode Region Main campus Campus Partner
Talbot Campus Poole BH12 5BB South West

Get in touch

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Key information

Contact: 
Enquiries
Telephone number: 
01202 524111