Brunel University London
Media and Public Relations
This course will investigate the rise of public relations and its links with global media institutions from both historical perspectives and in relation to the contemporary media landscape. It will offer a critical examination of the role of PR in the mediation of power as well as the role of public relations in a range of media arenas.
A UK 1st or 2nd class (2.1) Honours degree or equivalent internationally recognised qualification in a relevant area such as Film and Television Studies, Media Studies, Sociology, Communications, Public Relations. Other subjects and qualifications will be considered with relevant work experience. Applicants may be required to attend an interview. Entry criteria are subject to change. English language requirements: IELTS: 6.5 (min 6 in all areas); Pearson: 58 (51 in all subscores); BrunELT: 65% (min 60% in all areas).
Modules include: Key issues in media public relations; media marketing and public relations; public relations, propaganda and spin; building a PR campaign; media and public relations dissertation.
Assessment is through a combination of essays, reports, case studies, campaign design and a dissertation.
|Qualification||Study mode||Fee||Course duration|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
|Brunel University London||Uxbridge||UB8 3PH||South East|