This programme will give you the specialised skills and knowledge to become a successful marketing manager of the future. You will gain an in-depth understanding of areas including marketing strategy, digital marketing, branding, communications, marketing consulting, CRM, key account management, market research or multi-channel marketing. Designed with senior marketing practitioners to give you cutting-edge knowledge and skills in strategic marketing. Practical skills are developed through topical case studies, in-class debates, master classes and guest lectures by high-profile industry partners, and by a real-life Marketing Consulting Project involving a reputable organization. The diverse, multi-national cohort provides an international learning opportunity enabling you to share marketing insight and experience. Our unique, self-contained campus, just one hour from London, offers a friendly postgraduate-focused learning environment with unrivalled access to lecturers and support staff. 99% of Cranfield School of Management Masters' students seeking employment are employed within 3 months of graduation.
1st or 2nd class Honours degree or equivalent in a relevant subject.
There are 5 half-fee scholarships available for EU/UK candidates. Applicants should provide a 1-page summary of why they should be considered for a scholarship at the time of submitting their application.
|Qualification||Study mode||Start month||Fee||Course duration|
|MSc||Full-time||September 2016||-||1 years|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
|Cranfield Campus||Milton Keynes||MK43 0AL||South East|
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