Edinburgh Napier University
Business Management (Marketing and Sales)
Sharing much of its content with the MSc in Business Management, this course allows you to specialise in Marketing and Sales while also providing you with a broad range of business skills. Whether you are contemplating a career in business, or currently working and looking to upgrade your qualifications, this course will equip you with the practical skills and knowledge you need to succeed.
Bachelor (Honours) degree at 2.2 or above. We look for applicants to have a background in any discipline in order to be eligible for the programme. We may also consider lesser qualifications if you have sufficient relevant work experience within the industry.
Modules include: sustaining organisational performance; global economic environment and marketing; organisational change and management; leadership, strategy and innovation; global finance; financial markets, institutions and banking/ managing innovation; new venture planning/ international business events; international festival and event management/ finance for management decision making; global finance/ international HRM; contemporary issues in HRM/ international sales management; global marketing/ contemporary issues in hospitality management; international business event management; research methods and dissertation.
|Qualification||Study mode||Start month||Fee||Course duration|
|MSc||Online study||-||18 months|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
0333 900 6040