Glasgow Caledonian University
Drawing on GCU's close relationship to industry, we'll help you develop new insight into the cross-cultural challenges you'll face in today's global environment - and how to address them. You'll discover how technology can help you develop sustainable marketing practices, better understand consumer behaviour and plan marketing, branding and communication strategies. You will study marketing in both theory and practice, for a world-class education built on GCU's decades of academic and professional experience in the field.
MSc: UK Honours degree 2:2 (or equivalent). Academic IELTS score of 6.0 (or equivalent) with no element below 5.5.
Global Marketing Stratgey; Product and Service Innovation and Global Logistics; Developing Personal and Professional Competence; Consumer-Led Sustainable Marketing; Global Branding and Integrated Marketing Communications; Research Project: Design and Methods
|Qualification||Study mode||Start month||Fee||Course duration|
|MSc||Full-time||September 2019||-||1 Years|
|MSc||Part-time||September 2019||-||2 Years|
|MSc||Part-time||January 2020||-||2 Years|
|MSc||Full-time||January 2020||-||16 Months|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
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Postgraduate Admissions Team