Manchester Metropolitan University
This course will develop your skills in marketing processes and procedures, including market research, market planning and strategy and marketing communications and brand portfolio building. You will be taught by industry professionals and highly experienced tutors, who are able to draw upon their substantial industry experience, bringing lectures to life and offering practical support on student projects. This course is also approved and accredited by the Chartered Institute of Marketing and has been developed to meet the demand for skilled marketing communications professionals to work within the ever-changing marketing communications industry. The programme has excellent professional links nationally and internationally, with Manchester also being recognised as a world-leader in digital marketing activity. During your studies, you will have the opportunity to participate in: - Industry visits to real companies - Short-term internships with local employers - Live business projects for real clients - A live consultancy project for your final dissertation Open to graduates holding degrees in any subject, this course assumes no prior knowledge of marketing or business and is suitable for UK, EU and international students wishing to progress their academic knowledge of marketing communications. It is also suitable for those who do not have a degree but possess relevant experience.
Assessment in each unit takes the form of a combination of coursework and examinations. Coursework comprises both individual assignments and group and project work. Assessment is progressive and takes place at the end of each term.
|Qualification||Study mode||Start month||Fee||Course duration|
|MSc||Full-time||September 2018||-||1 Years|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
|Business School||M1 3GH||North West|
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