Northumbria University

Northumbria University

Luxury Brand Management

The course gives students the tools to gain an understanding of the luxury brand industry through the unique combination of teaching and industrial contact. Students will gain an understanding of markets and customers, business and management, globalisation, media distribution, circulation, and consumption and communication systems. The course offers a postgraduate experience that is specialised in the concept, management, marketing and strategic positioning of luxury brands and the dynamics of the global luxury brand sector. It combines teaching and research from staff who possess industrial contact within the luxury brand industries exposing students to numerous industry professionals. Students will study a variety of conceptual, theoretical, applied, and industry-facing modules that will provide the tools and knowledge to work with luxury brands. Building upon students' undergraduate experiences and education, this course will position them towards specific areas, from brand management to marketing and brand communication.

Qualifications

Qualification Study mode Start month Fee Course duration
MA Full-time GBP 5,450 per Year 1 (England) 12 months
MA Full-time GBP 5,450 per Year 1 (Northern Ireland) 12 months
MA Full-time GBP 5,450 per Year 1 (Scotland) 12 months
MA Full-time GBP 5,450 per Year 1 (Wales) 12 months

Campus details

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Key information

Contact: 
Admissions Office
Telephone number: 
0191 227 4444