Nottingham Trent University

Nottingham Trent University

Marketing (Retail)

This programme has been accepted as a Dual Award with The Chartered Institute of Marketing and is aimed at students who wish to pursue a career in retail marketing or buying where marketing is considered specifically from a retail perspective, including managing the supply chain; no matter which option is selected, students study a specialist marketing programme that has been designed to provide the skills, knowledge, understanding, practical abilities and confidence required by high achieving marketing professionals in the global economy; consultation with the marketing industry ensures that what our students study is contemporary and that the course as a whole delivers what employers want from graduates, whilst maintaining the academic content required for study at this level.

Entry requirements

An undergraduate degree equivalent to a UK undergraduate Honours degree (2.2 or above).

Course modules

Core modules: strategic perspectives on marketing; operational marketing; research methods; the customer experience; contemporary issues and marketing; applied consultancy project. Specialist route modules: retail branding and positioning; retail buying and global supply chain.

Assessment methods

Assessments is carried out on both an individual and group basis, and includes: marketing research activities, presentations, case studies, seminar papers, and a marketing consultancy report as part of a live project.

Sponsorship information

Competitive scholarships are available.

Campus details

Campus name Town Postcode Region Main campus Campus Partner
City Centre Campus Nottingham NG1 4BU East Midlands

Get in touch

Remember to mention TARGETpostgrad when contacting universities.

Key information

Telephone number: 
0115 848 4200