Queen Margaret University, Edinburgh

Queen Margaret University, Edinburgh

Public Relations

This course provides public relations practitioners with the knowledge and understanding of theory and practice to develop as effective and efficient professionals; students appreciate the practice of public relations as a strategic management function and develop planning expertise as well as being encouraged to analyse existing practice from a critical perspective; students are enrolled as student members of the Chartered Institute of Public Relations and are eligible for full membership on graduation, depending on professional experience; the course is taught in blocks and students are only required to attend the university for 4, 2 day sessions and 1 single 'project' day between October and April; individual supervision of reflective practice projects continues through May and June; graduates are awarded 60 credits towards the Master's.

Entry requirements

Applicants require: a postgraduate professional qualification in a related discipline, plus 1 year's relevant full-time employment (or equivalent part-time employment) in public relations; or degree in business / marketing / management / communication studies, plus 1 year's relevant full-time employment in public relations; or any other UK degree plus 2 years' relevant full-time employment in public relations; or any other UK degree plus NCTJ together with 2 years' relevant full-time employment in public relations.

Course modules

PR theory and practice (professional knowledge); PR planning and management (vocational skills); reflective practice (personal development).

Assessment methods

Examinations; reports; projects.

Qualifications

Qualification Study mode Start month Fee Course duration
PgDip Part-time £ 2,510 per Whole course (home fees) 1 years

Campus details

Campus name Town Postcode Region Main campus Campus Partner
Queen Margaret University, Edinburgh Edinburgh EH21 6UU Scotland

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Key information

Contact: 
Admissions
Telephone number: 
0131 474 0000