University of Aberdeen

University of Aberdeen

Marketing Management

This course is designed to provide students with the knowledge and skills to pursue a career in marketing in a wide and diverse range of Twenty-first century business environments.

Entry requirements

The minimum requirement is a good 1st degree (equivalent to a British 2nd Class Honours degree) or above in any discipline. References are not required in order for applicants to submit an application. They are not usually required in order for a decision to be made but in certain cases applicants may be asked to provide a single academic reference at the request of the academic selector. English proficiency is required.

Course modules

Modules include: Marketing management; marketing decision making; interpersonal management, negotiation and persuasion; new product and service development; marketing communications; consumer behaviour; business model innovation; research practice.

Assessment methods

Assessments are done by a portfolio of work-based assignments e.g. students are required to produce reports, briefing notes, presentations and reflective journals.

Sponsorship information

There are various sources of funding to support you during your period of study. We have a number of scholarships and bursaries available to our students, and external sources of funding available.

Qualifications

Qualification Study mode Start month Fee Course duration
MSc Full-time September 2016 GBP 7,100 per Year 1 (EU) 12 months
MSc Full-time September 2016 GBP 7,100 per Year 1 (England) 12 months
MSc Full-time September 2016 GBP 15,400 per Year 1 (International) 12 months
MSc Full-time September 2016 GBP 7,100 per Year 1 (Northern Ireland) 12 months
MSc Full-time September 2016 GBP 7,100 per Year 1 (Scotland) 12 months
MSc Full-time September 2016 GBP 7,100 per Year 1 (Wales) 12 months
MSc Part-time September 2016 - 24 months

Campus details

Campus name Town Postcode Region Main campus Campus Partner
King's Campus Aberdeen AB24 3FX Scotland

Get in touch

Remember to mention TARGETpostgrad when contacting universities.

Key information

Contact: 
Course Enquiries
Telephone number: 
01224 273235