University of Bedfordshire
Throughout this course students develop a theoretical knowledge of the place of public relations in society and, in the context of marketing communications, as a fundamental tool of reputation management. In addition, they build practical skills in public relations through engagement with the industry and leading practitioners.
A good BA Honours degree in business studies, (or cognate discipline, e.g. marketing or marketing communications) or journalism or media; or an exceptional good honours degree in social sciences or humanities (providing there is appropriate business / media content); or exceptional candidates from any discipline with suitable business experience; appropriate command of English for EU / international students. IELTS 6.5; in other respects the standard university entry requirements will apply.
Brand management and research; communication in the digital economy; integrated marketing ; journalism, public relations and societies; marketing communications; PR dissertation; public relations debates, theory and planning; public relations event management ; public relations issues.
|Qualification||Study mode||Fee||Course duration|
|MA||Full-time||£ 6,000 per Academic year (home fees)||1 years|
|MA||Full-time||£ 11,000 per Academic year (overseas fees)||1 years|
|MA||Full-time||£ 6,000 per Academic year (EU fees)||1 years|
|MA||Part-time||£ 6,000 per Whole course (home fees)||2 years|
|MA||Part-time||£ 11,000 per Academic year (overseas fees)||2 years|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
|Luton Campus||Luton||LU1 3JU||South East|