University of Bradford
A degree, not necessarily in business and management, from an approved university. Exceptional candidates without the usual academic qualifications but with appropriate professional qualifications may be admitted on their merit. There is no requirement for previous work experience. Minimum IELTS 6.5 or equivalent.
In semester 1, students study 6 core modules, introducing the fundamentals of marketing, strategic marketing and management. These will include consumer behaviour, marketing research, marketing communications, marketing, international business environment, and operations management.
In semester 2, students will develop more specialist knowledge through a mix of core modules (strategic management, entrepreneurship and innovation and corporate and social responsibility and 2 further elective modules of your choice. Students will also start to put their learning into practice with a marketing strategy simulation module, developing strategies for a company in a competitive computer simulated business environment.
In the final part is a personal research project assessed by dissertation (22,000 words) or a group based consulting project assessed by a group report.
Assessment is by a combination of written examinations, assignments, group projects and presentations.
|Qualification||Study mode||Start month||Fee||Course duration|
|MSc||Full-time||September 2016||GBP 9,500 per Whole course (England)||12 months|
|MSc||Full-time||September 2016||GBP 13,500 per Whole course (International)||12 months|
|MSc||Full-time||September 2016||GBP 9,500 per Whole course (Northern Ireland)||12 months|
|MSc||Full-time||September 2016||GBP 9,500 per Whole course (Scotland)||12 months|
|MSc||Full-time||September 2016||GBP 9,500 per Whole course (Wales)||12 months|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
|School of Management||Bradford||BD9 4JL||Yorkshire and the Humber|
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