University of Cumbria

University of Cumbria

International Marketing Management

This programme will enhance your marketing knowledge to enable you to work for companies operating in more than one country. You will consider strategies of product, communication, distribution and pricing in a range of different countries. Fostering your entrepreneurial spirit, your course experience will enable you to work across culturally diverse groups and teams.

Entry requirements

1st or 2nd class Honours degree. Students with other qualifications may be admitted to the course via Accreditation of Prior Learning (APL) procedures.

Course modules

Modules include: Leadership and organisational behaviour; strategic thinking and effecting change; finance for the professional manager; contemporary issues in business; global marketing; strategic marketing management; principals of postgraduate management research; independent project.

Assessment methods

Assessment methods include: Case study; reflective reports; academic essay; e-portfolio; production and presentation of reports; poster and oral presentation; written report; online assessment; research proposal; dissertation.

Qualifications

Qualification Study mode Start month Fee Course duration
MSc Full-time September 2016 GBP 7,250 per Year 1 (England) 1 years
MSc Full-time September 2016 GBP 10,500 per Year 1 (International) 1 years
MSc Full-time September 2016 GBP 7,250 per Year 1 (Northern Ireland) 1 years
MSc Full-time September 2016 GBP 7,250 per Year 1 (Scotland) 1 years
MSc Full-time September 2016 GBP 7,250 per Year 1 (Wales) 1 years
MSc Part-time September 2016 GBP 7,250 per Year 1 (England) 2 years
MSc Part-time September 2016 GBP 10,500 per Year 1 (International) 2 years
MSc Part-time September 2016 GBP 7,250 per Year 1 (Northern Ireland) 2 years
MSc Part-time September 2016 GBP 7,250 per Year 1 (Scotland) 2 years
MSc Part-time September 2016 GBP 7,250 per Year 1 (Wales) 2 years
MSc Full-time January 2017 GBP 7,250 per Year 1 (Scotland) 1 years
MSc Full-time January 2017 GBP 7,250 per Year 1 (Wales) 1 years
MSc Full-time January 2017 GBP 7,250 per Year 1 (England) 1 years
MSc Full-time January 2017 GBP 10,500 per Year 1 (International) 1 years
MSc Full-time January 2017 GBP 7,250 per Year 1 (Northern Ireland) 1 years
MSc Part-time January 2017 GBP 7,250 per Year 1 (Wales) 2 years
MSc Part-time January 2017 GBP 7,250 per Year 1 (England) 2 years
MSc Part-time January 2017 GBP 10,500 per Year 1 (International) 2 years
MSc Part-time January 2017 GBP 7,250 per Year 1 (Northern Ireland) 2 years
MSc Part-time January 2017 GBP 7,250 per Year 1 (Scotland) 2 years
MSc Full-time September 2017 GBP 7,250 per Year 1 (England) 1 years
MSc Full-time September 2017 GBP 10,500 per Year 1 (International) 1 years
MSc Full-time September 2017 GBP 7,250 per Year 1 (Northern Ireland) 1 years
MSc Full-time September 2017 GBP 7,250 per Year 1 (Scotland) 1 years
MSc Full-time September 2017 GBP 7,250 per Year 1 (Wales) 1 years
MSc Part-time September 2017 GBP 7,250 per Year 1 (Northern Ireland) 2 years
MSc Part-time September 2017 GBP 7,250 per Year 1 (Scotland) 2 years
MSc Part-time September 2017 GBP 7,250 per Year 1 (Wales) 2 years
MSc Part-time September 2017 GBP 7,250 per Year 1 (England) 2 years
MSc Part-time September 2017 GBP 10,500 per Year 1 (International) 2 years

Campus details

Campus name Town Postcode Region Main campus Campus Partner
Lancaster Campus Lancaster LA1 3JD North West
Carlisle Business Interaction Centre Carlisle CA3 8TT North East

Get in touch

Remember to mention TARGETpostgrad when contacting universities.

Key information

Contact: 
Course Enquiry Centre
Telephone number: 
0845 606 1144