University of Huddersfield

University of Huddersfield

International Marketing

This course places particular emphasis on the international dimensions of marketing, both in terms of the need to adapt marketing strategies to international markets and also in terms of the practicalities of operating across different country markets. For information regarding fees please contact the University direct.

Entry requirements

A good 1st degree (2.2 or above or equivalent) in any subject from a UK, EC or international institution. Other qualifications and experience are considered on an individual basis. If English is not the 1st language, students are expected to demonstrate English language ability at a level equivalent to IELTs 6.0 before commencing studies.

Course modules

Modules include: Integrated marketing practice; behavioural analysis; marketing research; strategic marketing; marketing communications; research methods and techniques; strategic brand management; international marketing.

Assessment methods

Assessment is based on individual work and others on a combination of individual and group work. Live projects based on local companies are incorporated into the assessments for modules wherever possible and a marketing simulation forms the basis of teaching, learning and assessment on Integrated Marketing Practice module.

Qualifications

Qualification Study mode Start month Fee Course duration
MSc Full-time September 2016 GBP 13,000 per Year 1 (International) 1 years
MSc Full-time September 2016 GBP 4,950 per Year 1 (Northern Ireland) 1 years
MSc Full-time September 2016 GBP 4,950 per Year 1 (Scotland) 1 years
MSc Full-time September 2016 GBP 4,950 per Year 1 (Wales) 1 years
MSc Full-time September 2016 GBP 4,950 per Year 1 (England) 1 years
MSc Part-time September 2016 - 2 years
MSc Full-time January 2017 GBP 4,950 per Year 1 (England) 1 years
MSc Full-time January 2017 GBP 13,000 per Year 1 (International) 1 years
MSc Full-time January 2017 GBP 4,950 per Year 1 (Northern Ireland) 1 years
MSc Full-time January 2017 GBP 4,950 per Year 1 (Scotland) 1 years
MSc Full-time January 2017 GBP 4,950 per Year 1 (Wales) 1 years
MSc Part-time January 2017 - 2 years

Campus details

Campus name Town Postcode Region Main campus Campus Partner
University of Huddersfield Huddersfield HD1 3DH Yorkshire and the Humber

Get in touch

Remember to mention TARGETpostgrad when contacting universities.

Key information

Contact: 
Course Secretary
Telephone number: 
01484 472956