University of Liverpool in London

University of Liverpool in London

Strategic Communication

The programme offers a cross-disciplinary education to current or aspiring communication professionals and leaders who wish to learn how to design, plan and implement effective and sound communication policies that promote the strategic goals of their organisation. The programme combines a range of disciplines and perspectives to develop the conceptual and practical skills which are crucial for successful strategic communication. You will learn how to translate organisational goals into communication objectives, to analyse situations by identifying the relevant stakeholder groups, as well as regulatory constraints and ethical issues; to design spoken and written messages that are at the same time sound, persuasive and compliant; to exploit the potential offered by established communication technologies and new digital media to effectively engage targeted audiences.

Course modules

Semester 1 modules may include: Fundamentals of strategic communication (30 credits); digital media and communication design (20 credits); public relations and investor relations in practice (10 credits). Semester 2 modules may include: Business strategy and management (10 credits); argumentation and influencing skills (30 credits); research methods for strategic communication (20 credits). Summer module: Dissertation (60 credits).

Qualifications

Qualification Study mode Start month Fee Course duration
MSc Full-time September 2018 £ 20,450 per Whole course (International) 12 Months
MSc Full-time September 2018 £ 13,650 per Whole course (Home/EU) 12 Months

Campus details

Campus name Town Postcode Region Main campus Campus Partner
University of Liverpool in London London EC2A 1AG London

Get in touch

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Key information

Contact: 
Postgraduate Recruitment
Telephone number: 
01517945927