University of Liverpool
Professionally accredited by the Chartered Institute of Marketing, this programme is ideal for developing a career as a marketing practitioner or in related professions.
By successfully completing the programme, you will have exemption from the Strategic Marketing module on the CIM (Chartered Institute of Marketing) Level 6 professional qualification, which is highly sought after by marketing employers. You have three years after graduating to complete two further modules to gain the CIM Diploma.
Normally a university degree in Social Sciences, Arts, Humanities and other relevant disciplines with a minimum of 2:1 standard from a UK university, or an equivalent academic qualification from a similar non-UK institution is required. This programme assumes no prior knowledge of marketing, and is therefore less suitable for applicants with a first degree in marketing.
Non-graduates with very extensive professional experience and/or other prior qualifications may also be considered. All candidates must meet our required level of English.
The 12-month programme consists of eight compulsory modules followed by a research project (Strategic Business Analysis) or dissertation carried out over the summer period upon completion of Semester 2.
Students are required to complete 180 credits to achieve a full MSc.
- Applied Research Methods (ULMS515)
- Marketing Management (ULMS766)
- Digital Marketing (ULMS855)
- Services Marketing (ULMS803)
- Marketing Communications (ULMS521)
- Strategic Organization (ULMS765)
- Critiquing Marketing (ULMS791)
- Consumer Behaviour (ULMS795)
- Strategic Business Analysis (ULMS719)
- Dissertation (ULMS790)
|Qualification||Study mode||Start month||Fee||Course duration|
|MSc||Full-time||September 2018||£ 9,500 per Academic year (home fees)||12 months|
|MSc||Full-time||September 2018||£ 18,000 per Academic year (International)||12 months|
|MSc||Part-time||September 2018||£ 4,750 per Year 1 (home fees)||24 months|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
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