University of Nottingham
2.1 (or international equivalent) in any discipline, including business and management. This course is not suitable for students who have previously studied a significant amount of marketing. English language requirements: IELTS 6.5 (no less than 6.0 in any element).
Semester 1 core modules: consumer behaviour and consumption; marketing management; marketing research and analytics; strategic marketing in the digital economy. Semester 2 core modules: research methods. 2 modules from: branding and marketing communications; contemporary theories of marketing; international marketing; new product/service development and management. 1 module from: e-business; innovation management; launching new ventures; technology entrepreneurship; tourism and sustainability.
Assessment is a combination of individual essay or group project and written examination.
|Qualification||Study mode||Start month||Fee||Course duration|
|MSc||Full-time||September 2016||GBP 11,000 per Whole course (England)||1 years|
|MSc||Full-time||September 2016||GBP 19,500 per Whole course (International)||1 years|
|MSc||Full-time||September 2016||GBP 11,000 per Whole course (Northern Ireland)||1 years|
|MSc||Full-time||September 2016||GBP 11,000 per Whole course (Scotland)||1 years|
|MSc||Full-time||September 2016||GBP 11,000 per Whole course (Wales)||1 years|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
|Jubilee Campus||Nottingham||NG8 1BB||East Midlands|
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