University of Portsmouth

University of Portsmouth

Marketing and Sales

This course is designed to update students' knowledge and enhance their understanding of the principles and theories underlying effective marketing practice and provide them with contemporary marketing skills. Students on this course explore contemporary issues in marketing such as digital marketing and the impact of social media; sustainability; crisis management and the relationship between marketing and sales.

Entry requirements

A second-class honours degree in a relevant subject, or master's in a relevant subject. Equivalent professional experience and/or qualifications will be considered. English language proficiency at a minimum of IELTS band 6.5 with no component score below 6.0.

Course modules

Research areas include: Corporate branding, Consumer behaviour online, Digital marketing, Sales resourcing, Advertising.

Qualifications

Qualification Study mode Start month Fee Course duration
PhD Full-time October 2016 GBP 3,466 per Year 1 (England) 3 years
PhD Full-time October 2016 GBP 9,700 per Year 1 (International) 3 years
PhD Full-time October 2016 GBP 3,466 per Year 1 (Northern Ireland) 3 years
PhD Full-time October 2016 GBP 3,466 per Year 1 (Scotland) 3 years
PhD Full-time October 2016 GBP 3,466 per Year 1 (Wales) 3 years
PhD Part-time October 2016 - 6 years
PhD Full-time February 2017 GBP 3,466 per Year 1 (England) 3 years
PhD Full-time February 2017 GBP 9,700 per Year 1 (International) 3 years
PhD Full-time February 2017 GBP 3,466 per Year 1 (Northern Ireland) 3 years
PhD Full-time February 2017 GBP 3,466 per Year 1 (Scotland) 3 years
PhD Full-time February 2017 GBP 3,466 per Year 1 (Wales) 3 years
PhD Part-time February 2017 - 6 years

Campus details

Campus name Town Postcode Region Main campus Campus Partner
Main Site Portsmouth PO1 2UP South East

Get in touch

Remember to mention TARGETpostgrad when contacting universities.

Key information

Contact: 
Research Team - Portsmouth Business School
Telephone number: 
023 9284 4032