University of Roehampton
Intercultural Communication in the Creative Industries
On the programme you will use your language skills and 1st-hand experience of different cultures to explore new territory in and around the use of languages. You will reach beyond the traditional role of translation and localisation by studying how these disciplines are applied in the creative industries, paying particular attention to the practical application of these skills in a professional environment. You will be introduced to the emerging area of transcreation, which refers to the creative process of altering messages so they are suitable for the target local market, while maintaining its original intent, tone, style and context, and how this is used within creative industries such as arts, advertising, entertainment and marketing. A series of visits to festivals, studios, cinemas and galleries are incorporated into the programme, giving you the opportunity to engage 1st hand with the many different cultural institutions the capital has to offer. There is also the opportunity to undertake a work placement, meaning you can build a strong CV and make vital industry contacts. In addition you will be able to study modules from a wide range of creative disciplines from the Department of Media, Culture and Languages, including audiovisual translation, film, media and journalism.
You are usually expected to hold a 2nd Class Honours degree (or above) from an approved university or college in the UK, or a recognised degree from abroad.
Modules may include: Think, create, translate (transcreation and the creative industries); cultural adaptation in the creative industries; screen cultures of London; global media and communications; the localisation of video games; subtitling and surtitling.
|Qualification||Study mode||Start month||Fee||Course duration|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
|Southlands College||Wandsworth||SW15 5SL||South East|