University of South Wales

University of South Wales

Business Administration (Marketing)

The programme of study introduces innovative business theory in a practical context. You will learn how to integrate cutting-edge research and practice across all key business areas to achieve business transformation, whether you work in a public or private sector organisation. During the course, you will develop key leadership skills such as creativity, innovation, collaboration and problem solving. The course is grounded in principles that underpin business today and will give you a fresh strategic approach to the issues managers face.

Entry requirements

A minimum 2.2 Honours degree from a UK university, or recognised international equivalent qualification, and usually 2 years� relevant work experience (minimum 1 year). Applicants may be required to attend an interview. International applicants will need a good command of English at the equivalent of an IELTS score of 6.5.

Course modules

Modules: Leadership and management theories; strategic financial management; strategic analysis; strategic marketing; strategic operations management; research methods; management project; brand and reputation management; trends in marketing. 1 option from the following modules: Strategic marketing; managing professional development.

Assessment methods

You will be assessed through written assignments, examinations and/or project work. The course involves the completion of a significant business research project, developing your communication and consulting skills.


Qualification Study mode Fee Course duration
MBA Full-time - 1 years

Campus details

Campus name Town Postcode Region Main campus Campus Partner
Treforest Campus Pontypridd CF37 1DL Wales

Key information

Enquiries and Admissions Unit
Telephone number: 
03455 767778