University of Surrey
International Tourism Marketing
This programme trains you in the necessary practical and analytical skills required to pursue a career in the public and private tourism sectors. The programme modules explore established concepts and systems underlying marketing processes, as well as current specialist issues in tourism and marketing in the digital age. Specifically, you will learn a range of skills relevant to the tourism marketing sector, including: how to study customers and the environment in which tourism marketing is conducted; how to communicate effectively with other departments within organisations; and how to formulate plans that are appropriate for specific tourism products.
For all (with the exception of MBA) postgraduate taught courses starting in September 2017 within the Surrey Business School and the School of Hospitality and Tourism Management we are offering all applicants who hold a 2:1 honours degree or equivalent the opportunity to be awarded between £2,000 and £4,000 through the Surrey International Scholarship for Excellence Scheme.
|Qualification||Study mode||Start month||Fee||Course duration|
|Campus name||Town||Postcode||Region||Main campus||Campus||Partner|
|University of Surrey||Guildford||GU2 7XH||South East|
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