University of Sussex

University of Sussex

International Marketing

The course is an intensive course, designed to provide you with a profound understanding of marketing within its organisational and international context, as well as practical marketing and market research skills. You have the opportunity to specialise in specific marketing fields and other related disciplines.

Entry requirements

A 1st or upper 2nd Class undergraduate Honours Degree or equivalent professional qualification. You are strongly advised to submit your application by 31 March.

Course modules

Autumn term: accounting for decision-makers; buyer behaviour; global business; marketing management; market research. Spring term: global marketing management; 3 options from corporate governance and social responsibility; international entrepreneurship; international marketing communications; marketing strategy; research methods; strategic management. Summer term: you carry out your research project.

Assessment methods

Modules are assessed by a combination of coursework, unseen tests, essays, poster presentations, extended essays and a dissertation or management project.

Qualifications

Qualification Study mode Start month Fee Course duration
MSc Full-time October 2016 GBP 7,300 per Year 1 (England) 12 months
MSc Full-time October 2016 GBP 15,350 per Year 1 (International) 12 months
MSc Full-time October 2016 GBP 7,300 per Year 1 (Northern Ireland) 12 months
MSc Full-time October 2016 GBP 7,300 per Year 1 (Scotland) 12 months
MSc Full-time October 2016 GBP 7,300 per Year 1 (Wales) 12 months
MSc Part-time October 2016 - 24 months

Campus details

Campus name Town Postcode Region Main campus Campus Partner
Sussex House Brighton BN1 9RH South East

Get in touch

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Key information

Contact: 
Enquiries
Telephone number: 
01273 872668